President, Worldwide Marketing, Home Media Distribution
As President of Worldwide Marketing for Paramount’s Home Media Distribution division, Steve Siskind is responsible for creative advertising, media, publicity, interactive marketing, brand and market research for all of the studio’s home entertainment releases across physical and digital platforms.
Previously, Siskind served as President of Domestic Marketing, overseeing the development and implementation of all marketing and advertising strategies for Paramount Pictures’ domestic theatrical releases. Siskind joined Paramount in 2004 as Executive Vice President, Worldwide Marketing and Advertising, helping to craft Paramount’s global marketing efforts in advertising investment strategy, marketing partnerships, cross company synergy, and the management of creative content.
During Siskind’s time at Paramount, he has worked on numerous Academy Award®-nominated films, including Martin Scorsese’s “THE WOLF OF WALL STREET,” Alexander Payne’s “NEBRASKA,” Ava DuVernay’s “SELMA,” and Christopher Nolan’s “INTERSTELLAR.” Additionally, he has helped launch and sustain four of the biggest film franchises of all time: “INDIANA JONES,” “STAR TREK,” “TRANSFORMERS” and “IRON MAN.”
Prior to Paramount, Siskind served as Executive Vice President of Media and Research at Twentieth Century Fox, where he created the film division's Interactive Department, as well as the first and only studio-based, national media buying operation.
Before joining Fox, Siskind worked at Western International Media on Walt Disney Company's film and theme park divisions. He began his career at Grey Advertising in New York.